Welcome to https://joinformal.com (referred to along with its subdomains, Content, Marks, and services, as the “Website”). Please read these Terms of Use carefully before using this Website to understand your legal rights and obligations with respect to Maytana, Inc. (doing business as Formal, “Formal”, “we”, “our”, or “us”). By accessing or using the Website, you acknowledge and agree that you are entering a legal agreement with us and agree to comply with, and be legally bound by, these Terms of Use, together with our Privacy Policy (collectively, the “Terms”). If you do not agree to be bound by these Terms, please do not access or use the Website.

PLEASE ALSO READ THESE TERMS OF USE CAREFULLY, AS THEY AFFECT YOUR LEGAL RIGHTS AND OBLIGATIONS. TO THE EXTENT PERMITTED BY APPLICABLE LAW, THESE TERMS REQUIRE THE USE OF ARBITRATION ON AN INDIVIDUAL BASIS TO RESOLVE DISPUTES, RATHER THAN COURTS OR JURY TRIALS, AND LIMIT THE REMEDIES AVAILABLE IN THE EVENT OF A DISPUTE.

1. Background. The Website provides information related to our products and services and enables you to contact us via the Website.
2. Modification. We reserve the right to change these Terms at any time at our discretion. Changes will be effective ten (10) days after posting the revised Terms on the Website, and continued use of the Website means acceptance of those changes.
3. Ability to Accept Terms. The Website is intended for individuals aged eighteen (18) years or older. If you are under eighteen (18), please do not visit or use the Website.
4. Website Access. We grant you permission to visit and use the Website, provided you comply with these Terms and applicable laws.
5. Restrictions. You shall not: (i) copy, distribute, or modify any part of the Website without our prior written authorization; (ii) use, modify, create derivative works of, transfer, reproduce, distribute, display, or disclose Content (defined below), except as expressly authorized herein; (iii) disrupt servers or networks connected to the Website; (iv) use or launch any automated system (including “robots” and “spiders”) to access the Website; (v) circumvent, disable, or interfere with security-related features of the Website or features that prevent or restrict use or copying of any Content or enforce limitations on the use of the Website.
6. Intellectual Property Rights. 6.1. Content and Marks. The content on the Website, including text, documents, articles, brochures, descriptions, products, software, graphics, photos, sounds, videos, interactive features, and services (collectively, the “Content”), and the trademarks, service marks, and logos contained therein (“Marks”), are the property of Formal and/or its licensors and may be protected by applicable copyright or other intellectual property laws and treaties. “Formal”, the Formal logo, and other marks are Marks of Formal or its affiliates. All other trademarks, service marks, and logos used on the Website are the trademarks, service marks, or logos of their respective owners. We reserve all rights not expressly granted in and to the Website and the Content. 6.2. Use of Content. Content on the Website is provided for your information and personal use only and may not be used, modified, copied, distributed, transmitted, broadcast, displayed, sold, licensed, de-compiled, or otherwise exploited for any other purposes without our prior written consent. If you download or print a copy of the Content, you must retain all copyright and other proprietary notices contained therein. 6.3. Spam. You agree not to use the communication systems provided by the Website to send unauthorized commercial communications and will be solely responsible for any such unauthorized communications.
7. Information Description. We attempt to be as accurate as possible. However, we cannot warrant that the Content on the Website is accurate, complete, reliable, current, or error-free. We reserve the right to make changes to the Content without notice. Your use of the Content is solely at your own risk.
8. Links. 8.1. The Website may contain links to third-party websites that are not owned or controlled by Formal. We are not affiliated with, have no control over, and assume no responsibility for the content, privacy policies, or practices of any third-party websites. You are solely responsible for your use of and linking to third-party websites and any content you may send or post to a third-party website. You expressly release Formal from any and all liability arising from your use of any third-party website. We encourage you to read the terms and conditions and privacy policy of each third-party website you visit. 8.2. Formal permits you to link to the Website, provided that: (i) you link to but do not replicate any page on this Website; (ii) the hyperlink text accurately describes the Content as it appears on the Website; (iii) you do not misrepresent your relationship with Formal or present any false information about Formal and do not imply that we are endorsing any services or products unless we have given you our express prior consent; (iv) you do not link from a website (“Third Party Website”) which prohibits linking to third parties; (v) such Third Party Website does not contain content that is offensive or controversial (both at our discretion), or infringes any intellectual property, privacy rights, or other rights of any person or entity; (vi) you and your website comply with these Terms and applicable law.
9. Privacy. We will use any personal information collected or obtained in connection with the Website in accordance with our privacy policy, available at: https://joinformal.com/legal.
10. Warranty Disclaimers. 10.1. This section applies whether or not the services provided under the Website are for payment. Applicable law may not allow the exclusion of certain warranties, so certain exclusions herein may not apply. 10.2. THE WEBSITE IS PROVIDED ON AN “AS IS” AND “AS AVAILABLE” BASIS, WITHOUT WARRANTIES OF ANY KIND, EITHER EXPRESS OR IMPLIED. FORMAL HEREBY DISCLAIMS ALL WARRANTIES, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO IMPLIED WARRANTIES OF MERCHANTABILITY, TITLE, FITNESS FOR A PARTICULAR PURPOSE, NON-INFRINGEMENT, AND THOSE ARISING BY STATUTE OR FROM A COURSE OF DEALING OR USAGE OF TRADE. FORMAL DOES NOT GUARANTEE THAT THE WEBSITE WILL BE FREE OF BUGS, SECURITY BREACHES, OR VIRUS ATTACKS. THE WEBSITE MAY OCCASIONALLY BE UNAVAILABLE FOR ROUTINE MAINTENANCE, UPGRADING, OR OTHER REASONS. YOU AGREE THAT FORMAL WILL NOT BE HELD RESPONSIBLE FOR ANY CONSEQUENCES TO YOU OR ANY THIRD PARTY THAT MAY RESULT FROM TECHNICAL PROBLEMS OF THE INTERNET, SLOW CONNECTIONS, TRAFFIC CONGESTION, OR OVERLOAD OF OUR OR OTHER SERVERS. WE DO NOT WARRANT, ENDORSE, OR GUARANTEE ANY CONTENT, PRODUCT, OR SERVICE FEATURED OR ADVERTISED ON THE WEBSITE BY A THIRD PARTY. 10.3. EXCEPT AS EXPRESSLY STATED IN OUR PRIVACY POLICY, FORMAL DOES NOT MAKE ANY REPRESENTATIONS, WARRANTIES, OR CONDITIONS OF ANY KIND, EXPRESS OR IMPLIED, AS TO THE SECURITY OF ANY INFORMATION YOU MAY PROVIDE OR ACTIVITIES YOU ENGAGE IN DURING YOUR USE OF THE WEBSITE.
11. Limitation of Liability. 11.1. TO THE FULLEST EXTENT PERMISSIBLE BY LAW, FORMAL SHALL NOT BE LIABLE FOR ANY DIRECT, INDIRECT, EXEMPLARY, SPECIAL, CONSEQUENTIAL, OR INCIDENTAL DAMAGES OF ANY KIND, OR FOR ANY LOSS OF DATA, REVENUE, PROFITS, OR REPUTATION, ARISING UNDER THESE TERMS OR OUT OF YOUR USE OF, OR INABILITY TO USE, THE WEBSITE, EVEN IF FORMAL HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR LOSSES. Some jurisdictions do not allow the limitation or exclusion of liability for incidental or consequential damages, so the above limitations may not apply to you. 11.2. IN NO EVENT SHALL THE AGGREGATE LIABILITY OF FORMAL FOR ANY DAMAGES ARISING UNDER THESE TERMS OR OUT OF YOUR USE OF, OR INABILITY TO USE, THE WEBSITE, EXCEED THE TOTAL AMOUNT OF FEES, IF ANY, PAID BY YOU TO FORMAL FOR USING THE WEBSITE DURING THE THREE (3) MONTHS PRIOR TO BRINGING THE CLAIM.
12. Indemnity. You agree to defend, indemnify, and hold harmless Formal and our affiliates, and our respective officers, directors, employees, and agents, from and against any and all claims, damages, obligations, losses, liabilities, costs, and expenses (including but not limited to attorney’s fees) arising from: (i) your use of, or inability to use, the Website; (ii) your interaction with any Website user; (iii) your violation of these Terms.
13. Dispute Resolution: PLEASE READ THIS SECTION CAREFULLY, AS IT MAY SIGNIFICANTLY AFFECT YOUR LEGAL RIGHTS, INCLUDING YOUR RIGHT TO FILE OR PARTICIPATE IN A LAWSUIT FILED IN COURT. 13.1. Informal Dispute Resolution. If a dispute arises between you and Formal, we are committed to working with you to reach a reasonable resolution. For any such dispute, both parties agree to first make a good faith effort to resolve it informally before initiating any formal dispute resolution proceeding. This requires sending a written description of the dispute to the other party. For disputes you initiate, send the written description and the email address associated with your account, if any, to: privacy@joinformal.com. For disputes Formal initiates, we will send the written description to the email address associated with your Formal account or any email we have on file for you. The written description must provide at minimum your name, a description of the nature or basis of the claim or dispute, and the specific relief sought. If the dispute is not resolved within sixty (60) days after receipt of the written description, you and Formal agree to the further dispute resolution provisions below. 13.2. Mutual Arbitration Agreement. You and Formal agree that all claims, disputes, or disagreements arising out of or relating to these Terms, payments by or to Formal, the use of the Website, your relationship with Formal, or any other dispute with Formal, shall be resolved exclusively through binding arbitration. This includes claims that arose before the existence of this Arbitration Agreement and those that may arise after its termination. This Arbitration Agreement is governed by the Federal Arbitration Act (FAA) and evidences a transaction involving interstate commerce. You and Formal expressly agree that the FAA shall exclusively govern the interpretation and enforcement of this Arbitration Agreement. If the FAA cannot apply, the state law governing arbitration agreements in your state of residence shall apply. Except as set forth in this section, the arbitrator or arbitration body, not any court, shall have exclusive authority to resolve all disputes relating to the interpretation, applicability, enforceability, or formation of the Agreement and this Arbitration Agreement, including claims that all or any part are void or voidable, whether a claim is subject to arbitration, and disputes regarding the payment of administrative or arbitrator fees. The arbitrator or arbitration body may grant any relief available in court. 13.3. Class Arbitration and Collective Relief Waiver. You and Formal acknowledge and agree that, to the maximum extent allowed by law, any arbitration shall be conducted in an individual capacity only and not as a class or consolidated action. The arbitrator may award relief only in favor of the individual party seeking relief and only to the extent necessary to resolve an individual party’s claim. If there is a final judicial determination that the Class Arbitration Action and Collective Relief Waiver or provisions in Section 13.7 are not enforceable as to a particular claim, then the parties agree that such claim may proceed in court but shall be severed and stayed pending arbitration of the remaining claims. 13.4. Arbitration Rules. The arbitration will be administered by National Arbitration and Mediation (NAM) and resolved before a single arbitrator. If NAM is unavailable, the parties will select an alternative arbitration provider. Arbitration will be administered in accordance with the NAM Comprehensive Dispute Resolution Rules and Procedures, excluding any rules permitting class or representative actions. The applicable NAM rules are available at www.namadr.com or by emailing commercial@namadr.com. 13.5. Initiating Arbitration. After engaging in the informal dispute resolution process, either party may initiate binding arbitration as the sole means to resolve claims. If you initiate arbitration, email a copy of the demand to privacy@joinformal.com. If Formal initiates arbitration, we will serve a copy of the demand to the email address associated with your Formal account or the email we have on file for you. 13.6. Arbitration Location and Procedure. If you reside in the United States, arbitration will be conducted in your county of residence. If you reside outside the United States, arbitration shall be conducted in New York, New York, unless otherwise agreed or deemed burdensome by the arbitrator. For disputes under $10,000, arbitration will be based solely on documents submitted unless the arbitrator deems a hearing necessary. For disputes over $10,000 or involving injunctive relief, hearings may be requested or deemed necessary by the arbitrator. 13.7. Batch Arbitration. For efficient administration of arbitrations, if 100 or more similar demands are submitted to NAM against Formal within a close timeframe, they will be processed in batches of 100. Each batch will be administered and adjudicated one at a time, with one arbitrator designated for each batch. This provision does not authorize class arbitration. The parties agree to cooperate in good faith with the batch approach. 13.8. Arbitrator’s Decision. The arbitrator will render an award within the timeframe specified by NAM rules. The arbitrator’s decision will include essential findings and conclusions. The arbitrator can award monetary damages and non-monetary relief consistent with Section 13.3 and the “Limitation of Liability” section. No arbitration award will have preclusive effect on any dispute involving parties not named in the arbitration. Attorneys’ fees will be awarded to the prevailing party only if authorized by applicable law. 13.9. Fees. You are responsible for your attorneys’ fees unless arbitration rules or applicable law provide otherwise. NAM has discretion to modify fees, provided such modifications do not increase your costs. 13.10. Right to Opt-Out of the Arbitration Agreement. To opt-out of the Arbitration Agreement, you must notify Formal in writing within thirty (30) days of first using the Website or becoming subject to this Arbitration Agreement. Send your opt-out notice to: Maytana, Inc., Attn: Legal, 169 Madison Avenue STE 2014, New York, NY 10016, or email privacy@joinformal.com, including your name, address, the date you first used the Website, and a clear statement that you wish to opt out of this Arbitration Agreement. If you do not opt-out timely, you accept the terms of this Arbitration Agreement. 13.11. Changes. Formal will provide thirty (30) days’ notice of any changes to this section by posting on the Website. Changes will apply to all claims not yet filed. Continued use of the Website after changes constitutes acceptance.
14. Term and Termination. These Terms are effective until terminated by Formal or you. Formal may terminate these Terms and/or your access to the Website at any time without cause. If you object to any term or condition of these Terms or become dissatisfied with the Website, your sole recourse is to discontinue use. Upon termination, you must cease all use of the Website. Sections 6, 9, 10, 11, 12, 13, 14, and 15-18 will survive termination.
15. Independent Contractors. You and Formal are independent contractors. These Terms do not create a partnership, joint venture, agency, or employment relationship between you and Formal. Do not make any warranties, representations, commitments, or obligations on behalf of Formal.
16. Assignment. These Terms and any rights and licenses granted hereunder may not be transferred or assigned by you but may be assigned by Formal without restriction or notification. Any prohibited assignment is null and void.
17. Governing Law. These Terms and the relationship between you and Formal are governed by the laws of the State of New York, without regard to conflict of laws principles. You agree to submit to the personal and exclusive jurisdiction of the courts located in New York City, New York.
18. General. These Terms constitute the entire agreement between you and Formal regarding the Website. If any provision is deemed invalid by a court, the invalidity does not affect the remaining provisions. No waiver of any term is a further or continuing waiver of such term or any other term. Any cause of action arising out of or related to the Website must commence within one (1) year after the cause of action accrues, or it is permanently barred.

Welcome to https://joinformal.com (referred to along with its subdomains, Content, Marks, and services, as the “Website”). This Privacy Policy describes how Maytana, Inc. (doing business as Formal, “Formal”, “we”, “our” or “us”) processes, uses, collects, and stores Personal Information (defined below) that we receive from or about you (“you”) in connection with your use of the Formal website and our service offerings (collectively referred to herein as the “Services”). Please read this Privacy Policy carefully to fully understand our practices regarding your Personal Information. If you do not agree with our practices, please do not use the Website.

1. INTRODUCTION

This Privacy Policy (“Privacy Policy”) describes how we process, use, collect, and store Personal Information that we receive from or about you in connection with your use of the Formal website and our service offerings (collectively referred to as the “Services”). Please read this Privacy Policy carefully to understand our practices regarding your Personal Information.

 

2. TERMS OF USE

This Privacy Policy forms part of our Website Terms of Use (“Terms”). Any capitalized but undefined term in this Privacy Policy shall have the meaning given to it in the Terms.

 

3. WHAT PERSONAL INFORMATION WE COLLECT AND HOW WE USE IT

a. When you browse or use our Services

Personal Data we collect: We may use analytics tools, cookies, and log files in our Services to collect information such as IP address, pages clicked, search and browser history, and device information. For more information about our use of cookies, please read our Cookies Policy.

Purposes: We use this information to analyze trends and behavior, maintain and improve the Services, and for marketing and promotional efforts. We may disclose this information to third-party platforms.

Legal basis:

• Consent (e.g., non-essential cookies, to the extent required under applicable law)
• Legitimate interest (e.g., essential cookies for the Services to work, marketing)

Consequences of not providing the Personal Data: Certain Services features may not be available, and we may not be able to analyze usage of our Services or use the Personal Data for the purposes explained.

b. When you request a demo or trial and during the trial period

Personal Data we collect: Full name, business email address, job title, company, business address, telephone number, country, any other Personal Data that you decide to provide us with. We may also record the demo and/or follow-up sessions for business intelligence and improving our Services.

Purposes: To provide you with a demo and send you marketing communications.

Legal basis:

• Performance of a contract to which the data subject is a party or to take steps at the request of the data subject prior to entering a contract (i.e., subscription agreement)
• Legitimate interest (to provide you with a demo or trial, marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot provide you a demo or send you marketing communications.

c. When you subscribe to our blog or newsletter, status page, or to receive updates to our sub-processor list

Personal Data we collect: Full name, business email address, any other Personal Data that you decide to provide us with.

Purposes: To send you communications for which you have subscribed and other marketing communications.

Legal basis:

• Legitimate interest (to provide you with access to our blog or newsletters or updates which you have subscribed to, marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot send you such communications.

d. When you contact us

Personal Data we collect: Full name, business email address, company, job title, work telephone number, country, message (to the extent it includes Personal Data) and any other Personal Data that you decide to provide us with.

Purposes: To answer your questions and send you marketing communications.

Legal basis:

• Performance of a contract to which the data subject is party or to take steps at the request of the data subject prior to entering a contract (i.e., subscription agreement)
• Legitimate interest (to answer your questions, marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot answer your questions or send you marketing communications.

e. When you apply for a job with us

Personal Data we collect: Full name, email address, any Personal Data contained in your resume (CV), your responses to any assessment, background check results (in accordance with applicable law), any other Personal Data that you decide or agree to provide us with such as if you agree for your interview or assessment to be recorded. We may also receive information from recruitment companies, references, or background check companies.

Purposes: To assess you as a candidate, review and examine your job application, and communicate with you regarding your application.

Legal basis:

• Performance of a contract to which the data subject is a party or to take steps at the request of the data subject prior to entering into a contract (i.e., employment contract)
• Legitimate interest (to assess you as a candidate, recruitment)

Consequences of not providing the Personal Data: We cannot process your application or communicate with you.

f. When you provide us with your Personal Data for marketing reasons (e.g., when you attend a physical or virtual marketing event or webinar, and/or provide us with your business card)

Personal Data we collect: Full name, business email address, job title, company, address, telephone number, country, any other Personal Data that you decide to provide us with.

Purposes: To establish a business relationship with you, contact you about the Services, and send you marketing communications.

Legal basis:

• Legitimate interest (marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot establish a business connection or send you marketing communications.

 

g. When we acquire your Personal Data from third-party sources for marketing (e.g., lead-generation companies or as part of marketing campaigns)

Personal Data we collect: Full name, business email address, job title, company, address, telephone number, country.

Purposes: To contact you regarding the Services and send you marketing communications.

Legal basis:

• Legitimate interest (marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot contact you regarding the Services or send you marketing communications.

h. When we use the Personal Data of our customers/end-users (e.g., when we communicate with customers, when you log-in to and use our online products and services)

Personal Data we collect directly from you or from your employer who provides us with your contact details: Full name, business email address, Formal password (if you have a Formal account), job title, role, company, address, telephone number, country, and any other Personal Data that you decide to provide us with e.g., any feedback you provide to the extent it includes Personal Data. If you are a member of any of the Formal Communities, any information including Personal Data that you choose to provide in any of the communities may be publicly available to other Formal Communities members.

Personal Data we collect automatically when you use our Services: When you access or use the Services, we automatically collect information about you, including data relating to your use of our Services e.g., pages visited, IP address and browser information, access times.

Purposes: To allow you to register for and log-in to our Services, provide our Services and perform our agreements with our customers, billing and account management, provide support (e.g., ticketing and chat function), monitor our Services, collect analytics information on use of the Services, security purposes (including user authentication, logging, and debugging and to prevent system abuse), maintain and improve our Services, communicate with you, enable you to participate in and contribute to the Formal Communities, send you marketing communications, and perform sanctions checks and other legally required checks.

Legal basis:

• Performance of a contract to which the customer is a party
• Compliance with a legal obligation (e.g., tax laws, bookkeeping laws, sanctions laws)
• Legitimate interest (to provide and improve our Services, send contract-related communications, marketing or updates about features or services)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot perform our obligations, provide the Services, or communicate with you.

i. When you apply to be a Formal partner / integrate with Formal

Personal Data we collect: Full name, job title/function, business email address, business telephone number, country of residence, company name, any other Personal Data that you decide to provide us with.

Purposes: To enable your company to become a Formal partner / integrate with Formal, communicate with you, comply with our legal obligations and record keeping, and send you marketing communications.

Legal basis:

• Performance of a contract to which the partner is a party (partner / integration agreement) or to take steps at the request of the partner prior to entering a contract (partner / integration agreement)
• Compliance with a legal obligation (e.g., tax laws, bookkeeping laws)
• Legitimate interest (to send you contract-related communications, to perform our agreement with your employer, marketing)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: You cannot become a Formal partner / integrate with Formal.

j. When we use the Personal Data of our service providers

Personal Data we collect: Full name, business email address, job title, company, business address, telephone number, country, payment information, any other Personal Data that you decide to provide us with.

Purposes: To perform our agreement with you, communicate with you, comply with our legal obligations and record keeping.

Legal basis:

• Performance of a contract to which the service provider is a party
• Compliance with a legal obligation (e.g., tax laws, bookkeeping laws)
• Legitimate interest (to send you contract-related communications, to perform our agreement with your employer, marketing)

Consequences of not providing the Personal Data: We cannot perform the agreement with you or communicate with you.

k. When you interact with us on our social media profiles (e.g., Facebook, Instagram, Twitter, LinkedIn)

Personal Data we collect: Full name, business email address, job title, company, telephone number, any other Personal Data you provide us.

Purposes: To respond to your requests, establish a business relationship, and send you marketing communications.

Legal basis:

• Legitimate interest (responding to your request, marketing, and business development)
• Consent (for marketing, if required under applicable law)

Consequences of not providing the Personal Data: We cannot respond to your requests, establish a business relationship, or send you marketing communications.

l. When we undertake social media marketing, including via use of audiences or list-based advertising

Personal Data we collect or receive for these purposes: Full name, business email address, job title, company, telephone number, IP address, pages clicked, search and browser history, device information, and any other Personal Data you or third parties provide us.

Purposes: To contact you via social media platforms to establish a business relationship and contact you about the Services, create lists of individuals to target advertising about our Services via social media channels, including direct messaging marketing solutions.

Legal basis:

• Legitimate interest (marketing, advertising, and business development)
• Consent (if required by applicable law)

Consequences of not providing the Personal Data: We cannot establish a business relationship with you via social media platforms; you will be excluded from advertising and marketing campaigns on social media platforms.

Note: Social media platforms may set cookies and other tracking technologies on your device when you visit their pages and when you navigate from their pages. The output of such information may be provided to us (usually for statistical purposes to see how users interact with our content on social media platforms). The social media platforms are responsible for how they handle your Personal Information and information about how they collect and use your Personal Information (and how they use cookies and other technologies, including instructions on how you can disable these) can usually be found in their respective privacy policies and cookies policies on their websites.

4. HOW WE DISCLOSE YOUR PERSONAL INFORMATION

Depending on the context described above, we may disclose your Personal Data to the following categories of third parties:

• Hosting/storage
• Email system provider
• Authentication
• Support and ticketing
• Logging and monitoring
• Marketing
• Event sponsors
• CRM
• Data enrichment
• E-mail verification
• Sales engagement
• Sales automation
• Analytics and business intelligence
• Chat and support tools. We use third-party vendors to provide chat and support tools via our Website and in-app such as customer service chats, enquiries, and to collect information on those interactions.
• Sanctions checks and other legally required checks
• Document management/automation
• Conducting background checks (if you are applying for a job with us)
• Automation/management of HR and job application process
• Our partners that offer products and services either in connection with our Services or separately that we think would be of interest to you
• Other service providers to the extent required to fulfill the purposes listed above

We may also disclose your Personal Data as follows:

• To the extent necessary in our good faith determination, with regulators, courts, or competent authorities, to comply with applicable laws, regulations, and rules (including, without limitation, federal, state, or local laws), and requests of law enforcement, regulatory and other governmental agencies or if required to do so by court order;
• With our affiliated companies to the extent necessary to fulfill the purposes listed above;
• If, in the future, we sell or transfer some or all of our business, shares, or assets to a third party, we may disclose information to a potential or actual third-party purchaser of our business, shares, or assets. In the event that we are acquired by or merged with a third party entity, or in the event of bankruptcy or a comparable event, we reserve the right to transfer or assign Personal Information in connection with the foregoing events;
• With social media platforms for the purposes mentioned above;
• Where you have provided your consent to us disclosing or transferring the Personal Information.

 

5. HOW WE PROTECT AND STORE YOUR INFORMATION

a. Security

We have implemented appropriate technical, organizational, and security measures designed to protect your Personal Information. However, please note that we cannot guarantee that the information will not be compromised, including as a result of unauthorized penetration of our servers. As the security of information depends in part on the security of the computer, device, or network you use to communicate with us and the security you use to protect your user IDs and passwords, please take appropriate measures to protect this information.

b. Retention of your Personal Information

We may store your Personal Information for as long as necessary to fulfill the purpose for which we collected it and as long as necessary to fulfill your requests or inquiries or provide Services or until we proactively delete it or you send a valid deletion request. In addition, in some circumstances, we may store your Personal Information for longer periods of time, for example: (i) where we are required to do so in accordance with legal, regulatory, tax, or accounting requirements; (ii) for us to have an accurate record of your dealings with us in the event of any complaints or challenges; (iii) if we reasonably believe there is a prospect of litigation relating to your Personal Information or dealings. We have an internal data retention policy to ensure that we do not retain your Personal Data perpetually. Regarding retention of cookies, you can read more in our Cookies Policy.

6. ADDITIONAL INFORMATION REGARDING TRANSFERS OF GDPR PROTECTED PERSONAL DATA

a. Internal transfers

Transfers within the Formal group will be covered by an internal data processing agreement between entities of the Formal group, which contractually obliges each member to ensure that Personal Data receives an adequate and consistent level of protection wherever it is transferred to.

b. External transfers

When Formal engages in transfers of GDPR and/or UK GDPR-protected Personal Data outside of the EEA or UK (for example to third-party service providers for the purposes listed above), we generally rely on either: (i) Adequacy Decisions adopted by the European Commission under Article 45 of the GDPR (for example, when our team accesses Personal Data from Israel); (ii) the Standard Contractual Clauses issued by the European Commission or the United Kingdom (as updated from time to time); or (iii) another lawful transfer mechanism provided for under the GDPR e.g., Binding Corporate Rules. Formal also monitors the circumstances surrounding such transfers to ensure that Personal Data continues to be afforded a level of protection that is essentially equivalent to the one guaranteed by the GDPR and UK GDPR.

7. YOUR PRIVACY RIGHTS

a. Rights

The following rights (which may be subject to certain exemptions or derogations) may apply to certain individuals depending on their jurisdiction of residence. The rights that may be applicable to you are as follows:

• You have a right to access Personal Data held about you. Your right of access may normally be exercised free of charge; however, we reserve the right to charge an appropriate administrative fee where permitted by applicable law;
• You have the right to request that we rectify any Personal Data we hold that is inaccurate or misleading;
• You have the right to request the erasure/deletion of your Personal Data (e.g., from our records). Please note that there may be circumstances in which we are required to retain your Personal Data, for example for the establishment, exercise, or defense of legal claims;
• You have the right to object to, or request restriction of, the processing;
• You have the right to data portability. This means that you may have the right to receive your Personal Data in a structured, commonly used, and machine-readable format, and that you have the right to transmit that data to another controller;
• You have the right to object to profiling, if applicable;
• You have the right to withdraw your consent at any time. Please note that there may be circumstances in which we are entitled to continue processing your data, particularly if the processing is required to meet our legal and regulatory obligations. Also, note that the withdrawal of consent shall not affect the lawfulness of processing based on consent before its withdrawal;
• You also have a right to request certain details of the basis on which your Personal Data is transferred outside the European Economic Area or the United Kingdom, as applicable, but data transfer agreements and/or other details may need to be partially redacted for reasons of commercial confidentiality;
• You have a right to lodge a complaint with your local data protection supervisory authority (i.e., your place of habitual residence, place of work, or place of alleged infringement) at any time or before the relevant institutions in your place of residence. We ask that you please attempt to resolve any issues with us before you contact your local supervisory authority and/or relevant institution.

b. To the extent privacy laws applicable to you afford you the rights referenced above, we will respect your rights and comply with such laws. You can exercise your rights by contacting us at privacy@joinformal.com. Subject to legal and other permissible considerations, we will make every reasonable effort to honor your request promptly in accordance with applicable law or inform you if we require further information to fulfill your request.

c. Notice of Right to Opt Out of Sales of Personal Information and Sharing/Processing of Personal Information for Targeted Advertising Purposes

Certain U.S. states provide residents with the ability to opt out of the “sale” of their Personal Information or the “sharing/processing” of their Personal Information for cross-context behavioral and advertising purposes. As discussed above in Section 3(l), we may engage in certain online advertising activities through social media and by re-targeting advertising for our Services on other websites. We may use third-party ad networks to assist in these activities, which involve their collection of cookie and device identifier information to perform these activities. Under certain U.S. state laws, you have the right to opt out of these activities. If you would like to opt out of our online disclosure such as through cookie and pixel technology of your Personal Information for purposes that could be considered “sales” or “sharing” for purposes of cross-contextual behavioral advertising, please click the ‘Do Not Sell or Share My Personal Information’ link in the footer of the joinformal.com website here. You can also submit a request to opt out of our offline disclosures of Personal Information that are subject to applicable opt out rights by clicking here. Please note that if you have a legally-required browser-based opt out preference signal turned on via your device browser (e.g., the Global Privacy Control), we recognize such preference in accordance with applicable law.

d. To help protect the security of your Personal Data, Formal will verify your identity in connection with any requests. We also take steps to ensure that only you or your authorized representative can exercise rights with respect to your information. If you are an authorized agent making a request, we may require and request additional information to protect the Personal Data entrusted to Formal, including information to verify that you are authorized to make that request. There may be situations where we cannot grant your request, for example, if your request would adversely affect the rights and freedoms of others (e.g., would impact the duty of confidentiality we owe to others) or if we are legally entitled to deal with your request in a different way than initially requested. We will address your request to the maximum extent possible, all in accordance with applicable law.

e. We will not discriminate against you (e.g., by restricting or denying you access to our Services) because of choices and requests you make in connection with your Personal Data. Please note that certain choices may affect our ability to deliver the Services. For example, if you sign up to receive marketing communications by email, then ask Formal to delete all of your information, we will be unable to send you marketing communications. You may exercise any of your rights in relation to your Personal Information by contacting us using the details provided under the “Contact Us” section below.

8. USE BY CHILDREN

We do not offer our Services for use by children and, therefore, we do not knowingly collect Personal Information from, and/or about children under the age of eighteen (18). If you are under 18, you may not use the Website or Services, or provide any information to the Website without the involvement of a parent or a guardian. In the event that we become aware that you provide Personal Information in violation of applicable laws, we reserve the right to delete it. If you believe that we might have any such information, please contact us at privacy@joinformal.com.

9. LINKS TO AND INTERACTION WITH THIRD PARTY PRODUCTS

Our Website or Services may enable you to interact with or contain links to your third-party accounts and other third-party websites, mobile software applications, and products or services that are not owned or controlled by us (each a “Third Party Service”). We are not responsible for the privacy practices or the content of such Third Party Services. Please be aware that Third Party Services may collect Personal Information from you. Accordingly, we encourage you to read the terms and conditions and privacy policies of each Third Party Service that you choose to use or interact with.

10. DO NOT TRACK NOTICE

Do Not Track (“DNT”) is a privacy preference that users can set in certain web browsers. Please note that we do not currently respond to or honor DNT signals. As explained above in Section 7, however, we do honor legally-required browser-based opt out preference signals such as the Global Privacy Control.

Please refer to our Cookies Policy for information about cookies and other tracking tools Formal uses on our Website.

11. PRIVACY INFORMATION FOR CALIFORNIA RESIDENTS

If you are a California resident, the California Consumer Privacy Act (“CCPA”) requires us to provide you with the following additional information about: (1) the purpose for which we use each category of “personal information” (as defined in the CCPA) we collect; and (2) the categories of third parties to which we (a) disclose such personal information for a business purpose, (b) “share” personal information for “cross-context behavioral advertising,” and/or (c) “sell” such personal information. Under the CCPA, “sharing” is defined as the targeting of advertising to a consumer based on that consumer’s personal information obtained from the consumer’s activity across websites, and “selling” is defined as the disclosure of personal information to third parties in exchange for monetary or other valuable consideration. Please see the “What Personal Information we collect and how we use it” and the “How we disclose your Personal Information” sections above in our Privacy Policy for detailed information about our data collection and use practices, as well as for more information about our advertising practices. The following chart details the categories of Personal Information that we sell/share with third parties:

Category of Personal Information	Categories of Third Parties to Which We Sell/Share this Category of Personal Information
Device identifiers and Service usage information	Ad networks and advertising analytics partners
Email address	Ad networks and advertising analytics partners

Your Choices Regarding “Sharing” and “Selling”: You have the right to opt out of our sale/sharing of your personal information for purposes of online advertising by clicking the ‘Do Not Sell or Share My Personal Information’ link in the footer of the joinformal.com website here. To opt out of the offline disclosure of your personal information to third parties for these purposes, please click here. Please note that there may be circumstances in which we are entitled by law to continue to sell or share your Personal Data. Also note that your withdrawal of consent shall not affect our right to request your consent to such sell or share again after twelve (12) months.

Other CCPA Rights: If we ever offer any financial incentives in exchange for your personal information, we will provide you with appropriate information about such incentives. The CCPA also allows you to limit the use or disclosure of your “sensitive personal information” (as defined in the CCPA) if your sensitive personal information is used for certain purposes. Please note that we do not use or disclose sensitive personal information other than for business purposes for which you cannot opt out under the CCPA. Please see Section 7 of the Privacy Policy, “Your Privacy Rights,” for information about the additional rights you have with respect to your personal information under California law and how to exercise them.

California “Shine the Light” Disclosure: The California “Shine the Light” law gives residents of California the right under certain circumstances to opt out of the disclosure of certain categories of personal information (as defined in the Shine the Light law) with third parties for their direct marketing purposes, or in the alternative, that we provide a cost-free means for consumers to opt out of any such disclosure. For more information about our compliance under the Shine the Light law please contact us via privacy@joinformal.com.

12. CONTACT US

If you have any questions regarding this notice, or if you wish to exercise your rights, we encourage you to contact us at privacy@joinformal.com.

Cookies Policy

Our website https://joinformal.com (“Website“) uses cookies and similar files or technologies to automatically collect and store information about your computer, device, and Website usage, in order to improve their performance and enhance your user experience. We use the general term “cookies” in this policy to refer to these technologies and all such similar technologies that collect information automatically when you are using our Website where this policy is posted. You can find out more about cookies and how to control them in the information below.

If you do not accept the use of these cookies, please disable them using the instructions in this Cookies Policy or by changing your browser settings so that cookies from this Website cannot be placed on your computer or mobile device. Important: disabling certain cookies on this Website may cripple the user experience and other features on the Website, to the point of rendering them useless.

In this Cookies Policy, we use the term Formal (and “we“, “us” and “our“) to refer to Maytana, Inc. and our affiliates. Our Privacy Policy is available at https://www.joinformal.com/legal

1. WHAT ARE COOKIES?

Cookies are small text files that are downloaded to your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the owners of the website. Cookies enable a website to recognize your device and store some information about your preferences or past actions.

What are web beacons?

Cookies are not the only way to recognize or track visitors to a website. We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”). These are small graphics files that contain a unique identifier that enable us to recognize when someone has visited our website. This allows us, for example, to monitor the traffic patterns of users from one page within our website to another, to deliver or communicate with cookies, to understand whether you have come to our website from an online advertisement displayed on a third party website, to improve website performance and to measure the success of email marketing campaigns. In most instances, these technologies are reliant on cookies to function, and therefore declining cookies prevents them from functioning.

If you don’t want your cookie information to be associated with your visits to these pages, you can set your browser to turn off cookies as described further below. If you turn off cookies, web beacon and other technologies will still detect your visits to our Website; however, they will not be associated with information otherwise stored in cookies.

 

Targeted advertising

Third parties may drop cookies on your computer or mobile device to serve advertising through our Website. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these to us.

How do we use cookies?

We use cookies to:

• track traffic flow and patterns of travel and behavior in connection with our Website;
• understand the total number of visitors to our Websites on an ongoing basis and the types of internet browsers (e.g. Chrome, Firefox, Safari, or Internet Explorer) and operating systems (e.g. Windows or Mac) used by our visitors;
• monitor the performance of our Website and to continually improve it;
• in connection with our marketing and advertising efforts; and
• customize and enhance your online experience.

What types of cookies do we use?

The types of cookies used by us in connection with the Website can be considered “strictly necessary”, “performance or analytics cookies”, “marketing / targeting”, and “unclassified”. We’ve set out some further information below about each category.

Cookies strictly necessary for website purposes

These cookies are strictly necessary to provide you with services available through the Website and to use some of its features, such as access to secure areas. These cookies cannot be switched as without them we will not be able to provide essential website services.

Cookie Name	Type	Lifespan
OptanonAlertBoxClosed	1st Party	1 year
OptanonConsent	1st Party	1 year

Performance / Analytics Cookies

We use performance/analytics cookies to analyze how the website is accessed, used, or is performing. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. For example, these cookies allow us to:

• Better understand our website visitors so that we can improve how we present our content;
• Test different design ideas for particular pages, such as our homepage;
• Collect information about Website visitors such as where they are located and what browsers they are using;
• Determine the number of unique users of the website;
• Improve the website by measuring any errors that occur;
• Measuring campaign effectiveness; and
• Conduct research and diagnostics to improve product offerings.

Cookie Name	Type	Lifespan
_ga	1st Party	730 days
_gid	1st Party	1 day
_biz_sid	1st Party	0 days
_biz_uid	1st Party	364 days
_biz_nA	1st Party	364 days
_biz_pendingA	1st Party	364 days
_uetvid	1st Party	389 days
_clsk	1st Party	0 days
_session_id	3rd Party	13 days
_clck	1st Party	364 days
JSESSIONID	3rd Party	1 day
_ga_xxxxxxx	1st Party	729 days
ARRAffinity	3rd Party	0 days
_gclxxxx	1st Party	90 days

Functionality Cookies

These cookies enable the Website to provide enhanced functionality and personalisation. They may be set by us or by third party providers whose services we have added to our pages. If you do not allow these cookies then some or all of these services may not function properly.

Cookie Name	Type	Lifespan
_rdt_uuid	1st Party	90 days
_gd_visitor	1st Party	730 days
_gd_session	1st Party	0 days
_mkto_trk	1st Party	730 days
_an_uid	1st Party	6 days
_gd_svisitor	1st Party	730 days
vuid	3rd party	729 days
__cf_bm	3rd party	0 days
__cf_bm	3rd party	0 days
__cf_bm	3rd party	0 days
player	3rd Party	365 days
__q_domainTest	1st Party	0 days

Marketing / Targeting

We use marketing cookies to deliver many types of targeted digital marketing. We do this in order to provide you with a better user experience and to maintain, operate and continually improve the website. The cookie store user data and behavior information, which allows advertising services to target audience according to variables. For example, these cookies allow us to:

• Observe the Website performance and generate retargeting (Site retargeting, search retargeting, etc.).
• Maintain and improve the website and our products

Cookie Name	Type	Lifespan
NO NAME	3rd party	0 days
6suuid	3rd party	729 days
lidc	3rd party	1 day
_fbp	1st Party	90 days
bcookie	3rd party	731 days
bscookie	3rd party	731 days
AnalyticsSyncHistory	3rd party	30 days
UserMatchHistory	3rd party	30 days
li_gc	3rd party	713 days
_BUID	3rd party	364 days
_biz_kvpA	1st Party	0 days
_biz_dfsA	1st Party	0 days
_BUID	3rd party	364 days
VISITOR_INFO1_LIVE	3rd party	179 days
YSC	3rd party	0 days
CONSENT	3rd party	729 days
_uetsid	1st Party	0 days
ANONCHK	3rd Party	0 days
SRM_B	3rd Party	389 days
MUID	3rd Party	389 days
SM	3rd Party	0 days
muc_ads	3rd Party	729 days
personalization_id	3rd Party	729 days
in_or	1st party	0 days
q_state_ubFjDH1QLqM69tJc	1st Party	3649 days
_gat_UA-XXXXXX-X	1st Party	0 days
_biz_flagsA	1st Party	364 days
__cf_bm	3rd Party	0 days
guest_id	3rd Party	729 days
MR	3rd Party	6 days
guest_id_ads	3rd Party	729 days
_cfuvid	3rd Party	0 days
li_sugr	3rd Party	89 days
MUID	3rd Party	389 days
guest_id_marketing	3rd Party	729 days
ARRAffinitySameSite	3rd Party	0 days
visitorId	3rd Party	364 days
CLID	3rd Party	364 days
MR	3rd Party	6 days
CLID	3rd Party	364 days
ARRAffinity	3rd Party	0 days
MR	3rd Party	6 days

How to control or delete cookies

Most browsers allow you to change your cookie settings. These settings will typically be found in the “options” or “preferences” menu of your browser. In order to understand these settings and learn how to use them, please consult the “Help” function of your browser, or the documentation published online for your particular browser type and version. However, please note that if you choose to refuse cookies you may not be able to use the full functionality of our Website.

Depending on where you are located, you may also be able to change your cookie preferences using the cookies banner on our Website.

The following pages have information on how to change your cookies settings for the different browsers:

• Cookie settings in Chrome
• Cookie settings in Firefox
• Cookie settings in Internet Explorer
• Cookie settings in Safari and iOS

Third Party Websites’ Cookies

When using our Website you may be directed to other websites. These websites may use their own cookies. We do not have control over the placement of cookies by other websites you visit, even if you are directed to them from our Website.

If you use the buttons that allow you to share products and content with your friends via social networks like Google, Twitter and Facebook, these companies may set a cookie on your computer memory. Find out more about these here:

https://www.facebook.com/about/privacy http://twitter.com/privacy

http://www.google.com/intl/en-GB/policies/privacy

 

Need More Information?

If you would like to find out more about cookies and their use on the Internet, you may find the following link useful: All About Cookies.

 

Cookies that have been set in the past

If you have disabled one or more Cookies, we may still use information collected from cookies prior to your disabled preference being set, however, we will stop using the disabled cookie to collect any further information.

 

Contact us

If you have any questions or comments about this cookies policy, or privacy matters generally, please contact us via email at privacy@joinformal.com